Ideation Phase

With the feedback the M.U.M.I. team received from surveyed mothers, the lack of product on the market and their own knowledge (being mothers themselves) the decision was made to run with an apron style product. Once the idea was actually formulated the research of each team member then took on a more specific focus.

Personal Conversation with 'Bonnie' 20/07/08 ( mother of 2 - 1 newborn)
Must be non restrictive

  • Relatively wrinkle free ( from the clothes line back to its purpose)
  • Assist with privacy when breast feeding
  • Have velcro or other 'easy open' devices- able to be opened with one hand
  • Multi-purpose pockets- not too small
  • A concealed pocket that would allow the garment to be folded into it and stored in a small space
  • Would like to be able to reuse after the baby has grown. Make it versatile and be able to use it in the kitchen later.

Personal Conversation with Michelle 22/7/08 mother of 4 ages 8,7,5,2

  • needs to be easy for the nursing mother to remove would be great if it could clip down from the shoulder
  • Would be good if the wet wipes weren't just stored into a pocket but were accessible to the outside
  • Easy to clip and unclip the dummy

After reviewing a number of different aprons ideas were gathered from various garments for functionality, practicality, durability and aesthetics.The M.U.M.I team members then independently drew their own design plans to present and compare.

Jo's Design


Cherie's Design


Once the designs were compared and an agreement reached about the garment a number of other issues were raised

Based on research the best material was a cotton material. The actual graphic on the material was very much a personal choice. It was decided that as the intended recipient mother had a love of purple clothing that the design graphic should be purple. After discussion the M.U.M.I team decided to go with a more feminine style of graphic- a floral.

The apron pattern was the most elusive of all the requirements. A visit to the Cooroy Material shop and Lincraft left the team unable to procure a pattern of the design they required. Team member Cherie Harrop then (from memories of her grandmothers aprons some 30 years ago) made an apron design out of newspaper and placed it on a model the approximate size of the intended recipient. The paper design was successful and the material garment was able to be cut out using this.


A number of other design issues proved quite a challenge

The dummy clip
had to be plastic ( machine washable) as metal would rust.
The wet wipes
had to be able to be secured within the apron pocket and had to be accessible from the outside
The top of the apron
had to unclip to allow easy access to each breast for the nursing mother
Shoulder protection
for small feed regurgitations by the baby there had to be easily removable absorbent but water proof pad
had to be large enough to allow for storage but not so large that they would just fall open all the time loosing their contents in the process.

Materials Researched.

After speaking with midwives at Nambour Selangor Private Hospital, internet research and seeking the opinion of mothers it was decided to use a 100 % cotton material. The fabric had to be lightweight and appealing to a mother. We looked at a number of material prints finally deciding on the purple floral print because of the intended recipients love of purple colour. It was acknowledged that it is difficult for many new mothers to feel attractive or feminine in that first few weeks after giving birth and this also influenced the print choice. Some photo's of alternative prints are below.


31/7/08. Visited "Noosa Bubs" to look for waterproof material ideas within a range of various products. For example: A few of the bibs were made of a waterproof material. They were very soft, light and simple to scrunch up and were able to revert back to their original state. Something similar to this material would be ideal for the shoulders on the 'MUMI Apron'. It would be attached to the terry toweling material to prevent wetness soaking through to clothes worn underneath. On closer inspection, the material was made of 100% coated cotton. Research was made of this material which proved to be very difficult to find. There are alternatives though such as waterproof material made of a blend of either polyester, nylon or cotton.

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